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The electric vehicle (EV) market in Uruguay is steadily emerging, spurred by increasing environmental awareness and government initiatives. While still in its early stages, there’s a growing interest in EV’s among consumers and policymakers alike. Challenges such as limited charging infrastructure and high initial costs persist, hindering widespread adoption. However, the government’s efforts, including tax incentives and subsidies, are aimed at promoting EV’s and addressing these barriers. Additionally, partnerships with private sector entities and international organizations are helping to expand charging infrastructure and drive market growth. With continued support and investment, Uruguay’s EV market has the potential to become a significant player in the region’s transition to sustainable transportation.